Semantically Related Keyword Research = SEO Increase!
Using Semantically Related Keyword Research!
Using Semantically Related Keywords in your content allows the search engines to determine a page’s relevance based upon its subject matter, rather than keyword density. You can construct your sentences and paragraphs using semantically linked words to help make your pages extremely relevant to your particular search terms; covering as many thematically linked terms as possible helps establish high relevancy and a natural tone within your content.
In the world of organic search, semantically related content refers to words that are connected thematically to a specific search query. For example: Computer, QuickTime, Mac, iPod, Macintosh, iPad, Mac Computer are all related terms synonymous for Apple Inc.
There are Google tools available to assist you in finding terms related to your search. If you go to http://www.google.com/, type in the search bar “~apple” (don’t forget the “~” you’ll find next to the keyboard key # 1), click the Search button to see the results in BOLD lettering.
Let’s take it one step further… with your search word “~apple” still in the search box, click on the link to your left “More search tools”, when the drop-down menu opens, scroll down and click on the “Related searches” link to come up with possible additional words at the top of the page.
For the word Apple, I did not see many additional synonyms that could be used, but when I typed in the words “~MLM Leads”, I received many more usable phrases.
A Great Semantic Keyword Research Tool!
Another great source for semantically related keyword research can be found at www.Quintura.com/. Navigate to quintura.com, type in any word in the Search bar that you would like to find the related keywords to, then click the Search arrow. On the search results page you will notice other terms in the keyword cloud that are related to your initial search.
You can place additional PageRank weight by the use of Semantic Indexed related keywords in your content. Without the use of related keywords, your pages will have a lowering value if they only match a specific keyword term, and do not back your content up with related terms.
For anyone that follows relevancy algorithms by keeping an eye on the results and ranking pages, the following is true… at least for Google:
- The Google search-engines do make an attempt to figure out related phrasing when the algorithm processes queries, improving the rankings of pages with related phrases even if those pages are not focused on the target term
- Many pages that are focused too much on one keyword phrase have a tendency to rank worse for what some SEO experts would call over-optimizing.
- It’s been my experience that pages that are focused on a larger amount of related keywords have a tendency to have more stable rankings for the main keyword or phrase and rank for a wider net of keywords.
Closing Comments About Related Semantic Keywords and Indexing!
Understanding the relationship of the semantic related words is just another piece of the relevancy algorithms, and many sites will shift either up or down in the search-engine rankings because of it. Many sites that focus too much on a particular keyword or keyword phrase will suffer in the rankings, and those that do their diligence to find related keywords will prosper.
It is Said that CONTENT IS KING, and Semantically Related Keywords Can Help, But if You are Starting to Wonder Why You are Not Being Found in the Search Engine Results Pages No Matter How Much Content You Put on Your Blog…
OR
If You Are FRUSTRATED With Trying to Keep Up with ALL The Search Engine Algorithmic Changes, Yet You Would Like to Increase Your Blog Presence in the Search Engines Results Page’s, and Send Targeted Traffic to Your Site for Those Looking for Your Product or Service…. Look No Further SEO Blog Posting Services… Take Your Business to a Whole New Level!
See YOU on the Other Side!
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Category: Blogging, Content Writing, Keywords Tips, SEO
About the Author (Author Profile)
John Engle, known as ‘The Blog Optimizer’, is a Search Engine Optimization Blogging Specialist Taking SEO by Storm! He Specializes in Keyword Research and On Page Optimization. If You are a Busy Entrepreneur that Would Rather Concentrate on What You Do Best, Leave the Keyword Research and Optimization to an SEO Specialist, Hire John as Your SEO Blog Post, On Page Optimizing Specialist.
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Hi John,
From someone who relies almost entirely on organic results for “accommodation chamonix” this is a great article. As “the tip of the iceberg” it is a good starting point.
Cheers
Alun
Hey Alun,
Finding semantically related wording for your site is always a good thing… those mathematical engineers that create the algorithm for the search engines are no fools, they know that synonymously related wording creates a theme for your site.
Thank You for stopping by and leaving a comment.
John Engle
Hello John,
Excellent article, l been playing with it all day today and you motivated me to understanding this way of learning how to provide the best key words to your article. I am certainly going to follow your articles and learn from your creative thinking. I posted some of your work over at APSense, did not put any links but wanted to see if there was any feed back or if any of the members have used Latent Semantic Indexing.
If there is an interest l would more then happy to provide all our members back to your article and talent..
All The Best,
Joseph F. Botelho
Hey Joseph,
There is so much to SEO that this just scratches the surface, but you are on the right track. Having synonymously related wording throughout your site helps create a pattern of what you offer in the eyes of the search engines.
Thank You for stopping by, and send anybody this way that you would like… I welcome your members.
John Engle
Hey great post man, I just found out what latent semantic indexing is and it’s pretty awesome. I just wrote a post about it too and made a video, if you want check it out and let me know what you think!
Latent Semantic Indexing Video Tutorial
Hey Chris,
Yes, Latent Semantic Indexing is an awesome thought to building up your keyword density for the topic at hand… all without going over the Keyword Density percentage which may bring out the red flag.
Thanks for stopping by and commenting!
I will head over to your site and check out what you’ve done!
Thank You,
John Engle
That is really interesting stuff… I get the feeling this is just the tip of the iceberg. Thanks for the teaching.
Hey Kevin,
You are right Kevin… this is just the tip of the iceberg. So I don’t repeat myself, read the reply that I posted for Joe Young… it says it all.
Thank You for stopping by and leaving me a comment!
John Engle
Hey John,
Excellent post. Yeah Donny, I see your point LOL! But, this does take work and only those who are willing to go the distance and dig into it will benefit by it.
But, of course, it doesn’t take all that much work. Of course LSI today means more traffic tomorrow and a deeper understanding of SEO.
- Joe
Hey Joe,
SEO does most definitely take work to produce results. I believe that this LSI article is great information for the person to learn how to establish relevancy and a natural tone with the articles that they write, without over-optimizing for a particular keyword phrase.
What you said above makes me think of one of my closing comments in My “7 Day SEO Boot Camp for Bloggers” Training!
“SEO is a comprehensive approach to improving your search engine rankings. As such, it requires attention to your whole site. It does little good to optimize portions of your site and leave other areas lacking the same attention to detail. If you feel that your site is in need of optimizing, do it right and make sure you hit all of the elements as you go.”
This paragraph makes me think that, this article is only a tip of the Iceberg for optimizing with the thoughts of Google and other Search-Engines, so why not learn all that you can and apply it as you create new material.
Thank You for your comments Joe!
John Engle
John,
Don’t tell everyone about LSI, lol. It is one of my top secret SEO strategies along with using the Google Wonder Wheel. We definitely need to chat sometime on skype it is hard to find people that know what the heck I am talking about when I mention latent semantic indexing
Hey Donny,
I let the cat out of the bag as it’s said huh? I think it’s a great article to share with folks attempting to boost their on-page rankings. I haven’t used the Wonder Wheel as much as I probably should, but I have found it useful for a few articles.
I’ll take you up on that offer to chat on Skype sometime… first I need to set it up. I have a webcam, but never used it… pretty sad huh? I am old school, so it’s tough keeping up with technology, and you young folks.
Thanks for stopping by!
John Engle
haha you’ve gotta tell everyone man! Just kidding! Yeah it’s definitely a great little tool I just found out about and am going to start implementing into my blog posts and niche websites.
I would say it’s good to share all the knowledge you have, because when people start to have questions they’ll turn to the person who “knows it all”
In our industry sharing more knowledge is more powerful than keeping it all to yourself, at least that’s how I feel!
Cheers!